Once again I learned a ton from the conference and this next post comes from a lot of what LuAnn Brobst Staheli taught.
When getting ready to write your book it is important to understand the genre that you are writing in. First is it fiction or non-fiction. If it is Fiction is it Realism or fantasy. Under fantasy there are many sub genres like horror sci-fi and others. Realism are your stories that are plausible but untrue.
The theme is also important to consider because there are so many different ones. Aristotle talks about there being only 6. Man vs self, man vs. society, man vs. nature, man vs. supernatural, man vs machine/technology, man vs God. Clint Johnson a speaker at the conference pointed out that all the themes could be summed up into just one. Man vs.
The next thing to consider is target audience. Who are you writing your book for. Picture book (1-3 manuscript pages), Chapter book (max 100pages), Middle (100-200 pages), Young adult (150-300) and Adult (150-several hundred). The difference between young adult and adult is also the content of the book. So a longer book like Harry Potter is still considered young adult even though the last books in the series were several hundred pages long.
Well I hope this has been of some help to you all.
Let me know what you are needing help on and what you would be interested in.
Have a great day and happy writing!!